Data & Cloud Expo

For any company managing and controlling the corporate identity is a continual process. PurPur is the preferred supplier of HPE. In light of this HPE has asked PurPur in recent years to design and develop a stand for the annual Data & Cloud Expo. This event focuses on topical issues and relevant corporate ICT solutions. Over the years, we have never stopped adapting the approximately 100 m2 island exhibition stand to the evolving corporate identity, giving it the right look, feel, messaging and activational effect.

Having worked with a multidisciplinary team for years, we know how to meet our client’s high standards like no other. Together, we often manage to surpass expectations. Every project completed in this collaboration confirms, yet again, that you should never change a winning team.


PurPur was responsible for the entire project management process, regarding the design, development, realization and interior design of the stand, as well as the development of the communication media and additional stand crew for this 2-day conference with exhibition hall.


Hewlett Packard Enterprise
HPE-stand for Data & Cloud Expo
8.000 visitors/150 exhibitors
Jaarbeurs, Utrecht


Nazca Vormgevers
GB Creation
Burgers Stand- en Interieurbouw

Source photo footage


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